November 2019 - Designed and Produced by The Gathery: Production Coordinator
Abercrombie and Fitch captured the attention of a fresh audience through their exclusive two-city pop-up tour hosted at The Hoxton Hotels in Downtown Los Angeles and Brooklyn, New York. Open for just 96 hours in each city, the event featured essential programming, including the exclusive sale of locally partnered products. Attendees were enticed to linger with nightly influencer DJs and cocktail parties, personalized denim embroidery sessions, and soothing CBD hand massages, enhancing the overall experience and complementing personalized clothing try-on sessions.
Photos by Christopher Swoszowski
